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Pub Aux Live: Notoriety with Left-Handed Edition
February 17, 2017 @ 11:00 am - 11:00 pm$30 – $65
Friday, February 17
10:00 a.m. CDT
About the program:
Just for fun, the staff of the Custer County Chief opted to print a left-handed newspaper. It was hugely successful, a nice moneymaker and a great team builder. The product was viewed as a special edition with focus on front-page news, feature stories, sports and advertising- leaving only the public notices section. The Chief ended up on The Associated Press with the headline “McCaslin is a leftist” which prompted paper requests from around the world. The paper over printed in anticipation, and promptly sold out.
Leading the Discussion:
HOST Stan Schwartz, National Newspaper Association
Deb McCaslin, former publisher of the Custer County Chief, in Broken Bow, NE
Registration fee: $30 for NNA Members; $65 for non-members
Register by Monday, Janaury 9
(Registrations submitted after this date are subject to a $10 late fee until Midnight Jan. 11)
Register for this webinar at www.regonline.com/
PUB AUX LIVE, featuring revenue-generating ideas for community newspapers, is brought to you by The National Newspaper Association, in partnership with the Iowa Newspaper Foundation.