
- This event has passed.
Serving the Growing Mobile Audience: Tips on Responsive Websites & Native App Design
April 7, 2022 @ 1:00 pm - 2:00 pm
Event Navigation
In this live webinar, we’ll discuss key design points to consider for maximizing mobile traffic and revenue. Is your “Subscribe” button readily available on mobile, or is it hidden in a sliding menu? Are your ads mobile responsive? If so, are they still readable on a phone screen?
We will also address the big question on many publisher’s minds today: “Should I get a native app, or focus on my responsive website?”
What unique benefits does a native app provide to support my digital strategy?
According to PewResearch.org, 86% of Americans get their news from a digital device. With US mobile traffic reaching an all time high of 61% in 2021, the majority of the online audience for local news is coming from mobile. As a newspaper publisher, it’s never been more important to focus on your audience’s mobile user experience.
Presenter(s): Matt Larson, President & CEO of Our-Hometown
Live Webinar
Thursday, April 7
1:00 – 2:00 p.m. CDT
FREE
Register here by April 4.
(MNA Members can view this webinar for free – please contact member@mna.org for the access code.)