General Manager/Advertising Director

General Manager/Advertising Director

Interested applicants should apply at

Direct and manage the comprehensive day-to-day operational activity of our Alexandria, Minnesota, publications to ensure achievement of revenue goals and maintenance of expense budgets.


  • Leadership/Operations:
    • Provide guidance to team members to ensure company goals and objectives are met, and to ensure that company expectations of delivering quality service and product to the community are met.
    • Coach and manage local advertising sales team members for continued success, working with them to ensure that advertising strategies are developed and that revenue targets are attained.
    • Set tone for location, making sure employees are challenged, supported, understand expectations, and are held accountable, creating and maintaining an atmosphere of openness and positive communication.
  • Teamwork:
    • Work closely with the Vice President of Advertising and Vice President of Newspapers to align on strategy and to prepare the annual budgets, collaborate on sales opportunities, and work in continuous collaboration with Marketing, Finance, Human Resources, Circulation, and Commercial Printing as it relates to specific location to grow total print and digital audience.
    • Provide observable local market intelligence to company wide leadership.
    • Communicate with the business office in regards to revenue forecasting, payments, sales variances, etc.
    • Provide assistance with employee recruitment, hiring, supervision of new hire sales training program, staff development, and participate in succession planning for key leadership roles.
    • Work to ensure that the local business is profitable and sustainable long term, identifying ongoing continuous expense improvement measures to ensure maximum efficiency.
  • Community Involvement:
    • Represent the brand through engagement with civic groups, interacting with local business leaders, and representing each location at community events.
    • Participate on community boards to demonstrate commitment to the local community and to strengthen long-term relationships and enhance advertising revenue generation by opening doors and creating relationships for sales team members.


  • Bachelor’s degree or equivalent in a related field, plus six to ten years of related experience and/or training; a comparable combination would also be considered.
  • Proven history of successful leadership: visionary, high energy, self-managing, effective communicator, fosters creativity and innovation, and manages complexity.
  • Ability to identify talent, create and develop teams, and build trust and engagement.
  • Capability to identify and capitalize on opportunities quickly; ability to maintain effective balance between strategic and tactical priorities; capacity to drive change and deal with ambiguity.
  • Demonstrated ability to establish transparent, candid relationships while maintaining high standards of integrity; capability to present unvarnished truth in a constructive manner.
  • Experience cultivating an active network of relationships, driving collaboration and alignment, relating well to key colleagues and connecting with all employees.
  • Well-developed oral and written communications abilities.
  • Must possess a valid driver’s license and a driving record that is insurable by the company.
  • Must carry an acceptable level of vehicle insurance as required by the company.

At Forum Communications Company, our legacy is deeply rooted in harnessing the power of communication to connect and inform people in the communities we serve. Since 1917, everything we do is driven by creating and sharing information, ideas and insights.

Today, we’re a leading media and technology company that’s home to a family of people whose passion and purpose is fueled by collaboration and innovation. We believe in supporting each other, working hard towards common goals and having fun.

Come for the perks: Excellent employee culture, competitive pay, 401(k), company-paid volunteer time, health and wellness initiatives for all employees. Additional perks for full-time positions include: comprehensive benefits package, generous paid time off, paid holidays and paid time off for birthday, paid parental and pregnancy disability leave for qualifying employees.

Stay for the people: Family-owned and operated since 1917, development and growth opportunities, inclusive, creative culture, safe working environment, employees of all ages and backgrounds, positive collaboration.

We are an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status or any other characteristic protected by law. FCC currently does not offer employer sponsorship.