by Dean Ridings
CEO, America’s Newspapers
Congress has an opportunity to pass legislation that benefits all local citizens, businesses and even protects our democracy. The Local Journalism Sustainability Act, LJSA for short, should be included as part of any upcoming reconciliation bill that Congress is considering. The LJSA is a well-thought-out bill that would provide needed support to local news organizations, including local newspapers, to ensure their viability as they continue to make progress toward a digital future.
Many members of Congress have seen what happens when a newspaper closes in their district, and they see the impact it has on the community. That is why many of our leaders, including Senators Cantwell, Schumer, Manchin, Wyden and others have stepped up in support of the LJSA. And while others in Congress may not have signed on as co-sponsors of the bill yet, many recognize the importance and the need to maintain strong local news organizations in their communities.
To understand what the LJSA is, it is important to understand what it is not. This is a temporary measure to help newspapers at this critical time, and it sunsets after five years. The LJSA won’t help national news organizations, but it will support local news organizations and help them invest in their newsrooms in order to continue to cover the issues that impact local cities and towns. The result is a bill that provides a bridge for local newspapers as they continue to evolve their business models.
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