All posts in Ad-libs

Be a better Listener and get Better reception

When I was growing up, my father had an old shortwave radio. Although he didn’t use it often, […]

Do you have a sales prevention department?

By John Foust Every business has procedures in need of tweaking. Do any of those procedures at your […]

Multi-tasking = multi-risking

By John Foust Joseph was talking to me about something he feels is important to the ad staff […]

Four wins are better than two

By John Foust, Raleigh, NC Jodi is a sales manager with an interesting philosophy. “We’re all familiar with […]

The Importance of Time Management

By: John Faust   David Ogilvy, one of the legends of the advertising agency business, was known for […]

What Advertisers Care About

By John Foust Back in my ad agency days, I learned a big lesson about what to do […]

Too many opinions spoil a presentation

By: John Foust Raleigh, NC Back when I was in the ad agency business, I made a logo […]

“Showing” beats “telling” every time

By John Foust Raleigh, NC On a visit to my eye doctor for a check-up, I noticed a […]

A strategy for organizing your advertisers’ information

By John Foust Raleigh, NC I was talking to Greg, a veteran sales manager “Our sales team knows […]

One way to handle advertisers who resist change

By John Foust Raleigh, NC   Colleen is a veteran ad manager who has worked with just about […]