All posts in Ad-libs

The stock market for ad ideas

Daniel told me about an ad he created for a commercial real estate firm. “They prided themselves on […]

A little more, a little less for sales meetings

Kristen told me how she handles one of the biggest challenges of managing her newspaper’s sales department. “Sales […]

Be a better Listener and get Better reception

When I was growing up, my father had an old shortwave radio. Although he didn’t use it often, […]

Do you have a sales prevention department?

By John Foust Every business has procedures in need of tweaking. Do any of those procedures at your […]

Multi-tasking = multi-risking

By John Foust Joseph was talking to me about something he feels is important to the ad staff […]

Four wins are better than two

By John Foust, Raleigh, NC Jodi is a sales manager with an interesting philosophy. “We’re all familiar with […]

The Importance of Time Management

By: John Faust   David Ogilvy, one of the legends of the advertising agency business, was known for […]

What Advertisers Care About

By John Foust Back in my ad agency days, I learned a big lesson about what to do […]

Too many opinions spoil a presentation

By: John Foust Raleigh, NC Back when I was in the ad agency business, I made a logo […]

“Showing” beats “telling” every time

By John Foust Raleigh, NC On a visit to my eye doctor for a check-up, I noticed a […]