Thoughts on the occasion of National Newspaper Week.
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By Al Cross Does your newspaper have a motto? Or a slogan? Do you know the difference? Mottoes, […]
Focus groups are an invaluable tool for determining what works and what doesn’t at newspapers.
Training is a necessary ingredient if we are going to have successful staff.
Public records are the foundation for reporting a range of stories important to your readers.
By Don Heinzman This is the political season when community newspapers should make money on advertisements. Now political […]
By Don Heinzman When I was manager and editor of the Elk River Star News, I quickly realized […]