All posts in Latest News

“Timberjay Commentary” for publication

Dear MNA Publishers, Last week, both the House and Senate passed  S. F. 1770—known as the “Timberjay bill.”  […]

Voters Read. Readers Vote.

As you speak with candidates and action groups within your community, don’t forget to tell them why placing a paid buy in your newspaper is a great idea.

Digital Diagnosis: How do I painlessly transition from Quark to InDesign?

Do you have any guidelines/information about efficient, “painless” transitioning from Quark to InDesign?

MNI Presents: Skills for New Ad Reps 2014

Just announced! A day-long workshop for new ad reps. We will help you start the job with a solid base of skills as well as introduce you to industry trends.

Pumarlo: Political advertising: Don’t forget the ‘ask’

Another election season is under way, and newsrooms are gearing up for campaigns that last weeks and even months. Coverage will consume the news pages from candidate profiles and community forums to photo requests and letters to the editor. And don’t forget the steady barrage of press releases. Step-by-step coverage of political campaigns likely prompts more than one publisher to utter: Why are we giving the candidates all this free publicity? Where are their ads?

Slimp: Getting it right

By: Kevin Slimp Download PDF Version What we can learn from six small papers in Nebraska So many topics, […]

Sell Anything. To Anyone.

To effectively sell, you need to passionately believe in the products and services you’re offering.

Ad-libs: Widgets and ad choices

Let’s say you’re considering the purchase of a new widget. Your current widget is working okay, but you know that there have been some new innovations lately and you’d like to see what’s available. So you go to a meeting which features widget manufacturers.

NNA, mailers group says PRC erred by allowing postal rate increase

A broad national coalition of organizations representing users of the mail argued last week to the U.S. Court of Appeals that the Postal Regulatory Commission erred when it granted a $3.2 billion postage increase to the U.S. Postal Service last year.

Henninger: Time to take a close look

By: Ed Henninger As I’ve been working with various press associations recently, I’ve added another service: one-on-one design evaluations […]