By John Foust These days, ad professionals are conducting more digital presentations than ever before. While there are […]
All posts in Ad-libs
Ten ways to mess up an online presentation
By admin
on August 27, 2020
in Ad-libs, Featured News, Latest News
with Comments Off on Ten ways to mess up an online presentation
Read any good catalogues lately?
By admin
on July 30, 2020
in Ad-libs, Featured News, Latest News
with Comments Off on Read any good catalogues lately?
By John Foust Over the years, I’ve heard ad professionals talk about the outstanding copywriting that can be […]
In search of the perfect headline
By admin
on July 1, 2020
in Ad-libs, Featured News, Latest News
with Comments Off on In search of the perfect headline
By John Foust Years ago, a keynote speaker at a local Ad Club meeting asked us to put […]
Advertising is a problem-solving business
By admin
on May 28, 2020
in Ad-libs, Featured News, Latest News
with Comments Off on Advertising is a problem-solving business
By John Foust When I heard the doorbell ring that Saturday afternoon, I did something I had never […]
Prepare a go-bag for presentations
By admin
on May 6, 2020
in Ad-libs, Featured News, Latest News
with Comments Off on Prepare a go-bag for presentations
By John Foust Richard is an advertiser who has seen years of sales presentations. His pet peeve is […]
It’s all about the benefits
By admin
on March 30, 2020
in Ad-libs, Featured News, Latest News
with Comments Off on It’s all about the benefits
By John Foust Rob is the marketing director for an outdoor apparel company. I remember a conversation with […]
It Pays to Pay Attention
By admin
on March 4, 2020
in Ad-libs, Featured News, Latest News
with Comments Off on It Pays to Pay Attention
By John Foust Raleigh, NC Abby, who owns a retail store, told me about an appointment with a […]
Meet them where they are
By admin
on January 7, 2020
in Ad-libs, Featured News, Latest News
with Comments Off on Meet them where they are
By John Foust Tim manages an ad sales team. “When I started my career in the newspaper business, […]
The value of simplicity
By admin
on December 10, 2019
in Ad-libs, Featured News, Latest News
with Comments Off on The value of simplicity
By John Foust Statisticians disagree on the number of commercial messages we are exposed to each day. Some […]
Right and left brain selling
By admin
on November 4, 2019
in Ad-libs, Featured News, Latest News
with Comments Off on Right and left brain selling
By: John Faust Diane was telling me about her early days in selling. “One day stands out […]
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